The Super Tuesday results are in…

Posted February 19th, 2008 at 4:00 pm by John Briggs, Assistant Managing Editor, Yahoo! News

 3 Comments / Filed in: Behind the Scenes, Video

The polls have closed, the results are in, and Yahoo! News has been named the big winner on Super Tuesday. A recent custom report by comScore Media Metrix showed that Yahoo! was the most-viewed news site for elections results on February 5, beating out the likes of CNN.com, MSNBC.com and AOL News. (And no, there were no hanging chads on this ballot!)

The results shouldn’t come as a surprise. We’ve been busy getting ready for the 2008 presidential elections to meet the demand of our users and over the past few months have introduced several new enhancements. In addition to the up-to-the-minute Political Dashboard introduced in December (check out our earlier post), Yahoo! News had several other features the week leading up to Super Tuesday:

• Check the Political Pulse: On a regular basis, Yahoo! News and the Associated Press are releasing “Political Pulse” polls, which track the mood of the same 2300+ Americans over the course of this election year, and offer a snapshot of the mood of the nation. The polls examine a series of identical questions each month (on issues such as the economy and the War), in order to track how attitudes on key issues may be changing. We’re also tracking some timely issues, and in the week before Super Tuesday our poll told us what the word “change” really means to most Americans.
• GOP Interviews: Yahoo! also traveled to the Reagan Museum to conduct a series of Republican candidate interviews, conducted by reporter Mike Allen. The interviews covered a range of questions, from the war in Iraq to “Mac or PC?”

For a look into the Yahoo! newsroom and how we have pulled together the “people’s choice” of election news sites, check out this video:

Enjoy!

John Briggs
Assistant Managing Editor, Yahoo! News

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3 Comments Add your own

freshelectrons | February 20th, 2008 at 10:33 am

Hi John, you should do a reflective piece on online presidential election coverage then and now. What’s this, like your 3rd presidential race on the web?

Scott | February 21st, 2008 at 7:04 am

Now if you guys wouldn’t “expire” your news articles, I might actually use you more.

In the meantime, I’ll stick with CNN, MSNBC, The New York Times (and many others) who (when I link to one of their stories) will not give me dead links later on like Y! does. If they all publish a story today, it will be accessible a year from now. Yours will not..

John Briggs | February 22nd, 2008 at 2:41 pm

@freshelectrons: thanks for your feedback, that’s an interesting idea. We’ll look into that.

@Scott: the expiration times on content we distribute are determined by the contractual limits set by our content partner-providers. However, our original content on Yahoo! News, such as Kevin Sites in the Hot Zone or People of the Web does not expire.