Yahoo! Mother Board Summit Exceeds All Expectations
Posted July 23rd, 2010 at 10:07 am by Yahoo
Filed in: General


It took a few years to grow Yahoo!’s network of 80 smart, savvy, influential women bloggers, but it took less than an hour for them to have two trending topics—Elisa Steele (proud mom and CMO keynote speaker) and #ymotherboard—on Twitter in San Francisco as they live blogged and tweeted from the Yahoo! Mother Board Summit on Friday, July 16th.

For the first time ever, Yahoo! invited this diverse group of women—who cover topics ranging from living a vegan lifestyle to the impact of political issues on moms—from across the U.S. and Canada to Headquarters for a day (and a couple nights) of inspiration, education and fun. Dubbed “the mother of all conferences”, conversations were sparked between the 62 attendees and Yahoos from Shine, Flickr, Yahoo! Safely, Yahoo! for Good, Yahoo! Green, Social Products, Yahoo! Editorial, Yahoo! Accessibility and Ad Products.

The small group setting allowed for interesting insights, personally relevant conversations and honest, actionable feedback. Yahoo! was able to showcase practical products, services and areas of expertise that were immediately helpful to the bloggers. And the bloggers were able to connect with various Yahoos to tell us what they’d like to see from our products and how Yahoo! can be even more relevant to them as bloggers, moms and consumers. Like each moment of the day, the success of the event and Yahoo!’s relationship with this vital audience, was summed up in a tweet and a couple blog excerpts:

Caffandaprayer: Brands wanting to a) create brand enthusiasts & b) educate tech-savvy users about new/updated products could learn from Yahoo #ymotherboard.

Beccarama, a Yahoo! Mother Board member from New York wrote, “Yahoo! Takes Women Seriously. Yes they wanted to hear from us the mom-blogging community, but they also have an incredible amount of savvy, funny, smart women leading and managing their company."

Suddenly Single Journey, a Yahoo! Mother Board member from North Carolina wrote, "Oh how I loved loved loved our morning breakout sessions. We worked with Flickr and Shine. How many people can say that? And everyone wants to help us be even bigger and better. How often do you have a corporation like Yahoo! urging you on to success, backing you and supporting you every step of the way."

Read more about the event and see what the attendees had to say at YodelingMamas.

  • Share on Twitter
  • Share on Facebook
  • Share on LinkedIn
  • Share on Delicious
  • Share on Digg
  • Share on StumbleUpon
  • Share on Technorati

Previous Post

Celebrating Yahoos giving back
Posted July 22nd, 2010 at 7:07 pm by Yahoo
Filed in: General

Another year, another reason to celebrate Yahoos giving back around the world! For the past 11 years, the Yahoo! Employee Foundation (YEF) has been empowering Yahoos to give back and make a difference in their community. The statistics below are a reminder of how much they’ve accomplished along the way.

More ...

Continue Reading »

SUBSCRIBE

Subscribe to our RSS feed and social profiles to receive updates.
About Yahoo!

ABOUT YAHOO!

Yahoo! is the premier digital media company, creating deeply personal digital experiences that keep more than half a billion people connected to what matters most to them, across devices and around the globe. That's how we deliver your world, your way. And Yahoo!'s unique combination of Science + Art + Scale connects advertisers to the consumers who build their businesses.
Twitter

TWITTER

Copyright © 2012 Yahoo! Inc. All rights reserved. Copyright/IP Policy | Terms of Service | Help