Over 1,200 advertisers and industry professionals in Korea were introduced to the Yahoo!’s new digital playbook – Science + Art + Scale at the Online Marketing Summit 2010 on October 26, 2010.
Into its eight successive year, this one day conference was opened by General Manager of Overture Korea, Kim Dae Sun with keynote speeches by Rose Tsou, Senior Vice President of Yahoo! Asia Pacific and Shashi Seth, Senior Vice President of Yahoo! Search. Rose reaffirmed Yahoo!’s commitment to Korea and reiterated the great potential for growth in Korea through Yahoo!’s partnership with Overture Korea.
Besides launching new advertising solutions by Yahoo! and Overture Korea, clients and agencies were recognised for their outstanding online marketing campaigns. Awards were presented for:
- Online Marketing Global Leadership: KIA Motors & INNOCEAN
- Online Marketing Frontier: Samsung, Hyundai Motors, GS Shop, Hyundai Capital, SHINSEGAE
- Online Marketing Innovator: OmyPC, 99Flower, OKoutdoor.com, Auction, Mirage
- Online Marketing Professional: eMnet, Clex, DTSI, eMforce, Echo Marketing
- Best Partnership: Daum, Nate, Paran, 11st
Full event details and presentations are available at http://www.omskr.com.
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