This afternoon, a diverse group of more than 150 journalists, technologists, and entrepreneurs will descend on our campus for this year’s Silicon Valley meeting of Journalism That Matters: NewsTools2008. Although one might question the wisdom of having media on our campus during a week like this, we’re excited to host this 3-day gathering of kindred spirits, to foster discussion and collaboration between content creators (writers, editors, publishers, bloggers) and content enablers (developers, tool makers, entrepreneurs).

The focus of this event is to explore how new technologies and business models can support journalism and participatory democracy through a “concept/design mash-up.” This is a natural fit for us at Yahoo! — providing the platform for others to convene, share ideas and insights, and discover new ways to make a difference. Discussion topics will include how the concept and practice of journalism may adapt to search and social networks, crowdsourcing, diverse, fragmented audiences and digital, participatory politics. It’s all about best practices and new technologies that can facilitate fact/data-rich, citizen-supported, machine-using, inclusive journalism that promotes accountable government and open institutions.

I’ve been at Yahoo! since we were just a handful of people building a searchable directory of websites. From the beginning, we’ve been driven by sheer passion and enthusiasm for the transformative possibilities of the Web — we couldn’t wait to make it accessible to everyone, because we knew amazing things would happen when others applied their creativity, resourcefulness, and ingenuity. We’ve never had all the answers — the website directory was just a bunch of links to other people’s stuff — but we brought those links together to invite and inspire others to realize the possibilities of this medium.

Promoting freedom of expression and the open exchange of diverse ideas and information — that’s been at the core of everything we do. We believe information is power, and access to information is a democratizing force. And even though we started out merely linking to “other people’s stuff,” we thought a lot about how the mere act of aggregation is creation, and with that comes great responsibility. These very beliefs are at the heart of “journalism that matters.”

It’s these same beliefs, together with our passion for helping others apply their expertise to unlock the power of the Web, that drives our focus on making Yahoo! more open and social. We are creating flexible tools and platforms for others to build on, and look forward to working with like-minded collaborators in an evolving community.

To that end, several members of our news, front page, and central editorial teams will be in attendance this week. As always, we don’t have all the answers. But we can’t wait to see what emerges when we come together with those who do.

Srinija Srinivasan
VP and Editor-in-Chief
Yahoo! Editorial

You’re a developer. Your dream is to impact an insane number of people with your work. And you’re impatient — you don’t want to start small, dazzling just a few people with your coding wares.

Enter the Yahoo! Open Strategy (Y!OS). Imagine a world where you can write code that will meaningfully reach millions of users in a single bound. That’s the promise of an open Yahoo!.

Ari Balogh, our new CTO, just offered a preview at Web 2.0 Expo of a very new kind of Yahoo!. One that invites developers to take advantage of our huge scale to write applications that build on our existing properties (think Mail, Sports, Search, our front page, mobile, My Yahoo!, etc.), tap into millions of loyal users, and make Internet experience more relevant and useful. You’ve heard us hint at this for a while and now it’s right around the corner.

Think about it: Yahoo! serves more than 500 million unique users every month. We serve 120 billion page views per month. Yahoo! users spend 235 billion minutes a month on our sites. More importantly, some 10 billion relationships exist on user buddy lists and in Yahoo! address books. All that represents a mind-boggling audience for developers.

There’s a massive, latent social network within Yahoo!, and we’re going to bring it to the surface. We’re making Yahoo! more social, but we’re not building yet another social network. We already have an incredible social network… we just need to unlock it.

We are rewiring Yahoo!, building platforms that fundamentally change how Yahoo! works. We’re also opening up to developers to take advantage of the social aspects of our many favored destinations, creating what we call “vitality” — a lifeline into what’s happening with your social connections We plan to become open the best platform on the web, where tens of thousands of developers will create applications and features (many we’ve never even thought of) for our network and our consumers.

Of course, lots of Internet companies are on the “open” bandwagon. In fact, the bandwagon is getting pretty crowded (I’ve never actually seen a bandwagon, but go with me on this). Yahoo! has been in the “open” camp for years, starting simple with RSS feeds in 2003. And now Flickr is the second-most popular API on the Web. We’ve also been a leader in industry’s efforts to embrace open development.

A first taste of our strategy is SearchMonkey, which will let developers mash up helpful data with our search engine results. A Japanese restaurant would no longer be a simple link. Instead, it could include a photo, address, ratings, reviews, and links to online reservations. Search Monkey will be available in a few weeks. Make sure you come to our launch party on May 15th.

And it doesn’t stop there. Y!OS will let developers make Yahoo! portable so that everywhere you go, a more relevant, social and useful online experience is available to you. Shopping on a third-party site? Why not have instant access to your Yahoo! Address Book? I know I want it! ;-)

We’ve previewed Yahoo! OS with leading development shops and they’re very excited to do their thing on Yahoo!. In fact, they plan to dedicate a lot of resources to this platform. It all comes back to the size of the opportunity, right?

Today’s just the beginning. There’s plenty more to come in the months ahead!

UPDATE: Here’s a video of Ari’s Web 2.0 Expo keynote from this morning.

Neal Sample
Chief Architect, Platforms

Ride the Fire Eagle, grab some afternoon delight…

March is a great month to get your geek on. Tech conferences flourish: O’Reilly’s Emerging Technology conference, now in its seventh year, heralds springtime in San Diego. South by Southwest (SXSW), Austin’s annual music, multimedia, and film extravaganza tests the stamina, sociability, and interaction skills of thousands web developers and designers from all over the world, with more than a week of panels, presentations, and parties.

Last Wednesday at ETech, Tom Coates from Yahoo!’s Brickhouse invited participants to “ride the Fire Eagle.” His keynote announced the developer’s beta launch of Fire Eagle, “a secure and stylish way to share your location with sites and services online while giving you unprecedented control over your data and privacy.” Fire Eagle invitation cards flew out of the booth and into the hands of hundreds of developers attending the event.

O’Reilly Media also hosted Graphing Social Patterns (GSP), a new conference held in conjunction with ETech, focused on the business and technology of social platforms. Yahoo! Developer Network participated in ETech and GSP as a gold sponsor. Following Charlene Li’s Monday morning keynote on the Future of Social Networks (you can view her presentation deck here), MyBlogLog product guy Ian Kennedy announced the opening of MyBlogLog’s APIs.

MyBlogLog is a Yahoo! service that powers the “Recent Readers” badge, which you’ll find on our sidebar and all across the blogosphere. MyBlogLog is a tool that lets people learn about their community of readers, and gather and display pointers to all the online social services they use. By opening its APIs, MyBlogLog gives developers tools to create interesting new social mashups and news ways to visualize online communities and social activity data.

Speaking of social activity streams: dozens of Yahoos participated as speakers, panelists, booth staffers, and attendees at ETech, GSP, and South by Southwest. Take a peek at some highlights of our ETech presence, captured by Ricky Montalvo for the Yahoo! Developer Network theater:

Havi Hoffman
Yahoo! Developer Network

Photo from James Duncan Davidson

CES: 1.8 million square feet of booths and tents. 140,000 self-acclaimed geeks. 2,700 exhibitors. 30-minute taxi lines. And just 10 contenders for the annual Yahoo! Tech “Last Gadget Standing” contest.

After reviewing hundreds of the latest, cool, hip gizmos and contraptions, we’ve whittled them down to the Top Ten and are pitting them against each other tomorrow morning. Think “Survivor” meets “American Idol.”

Here’s how it works. Each of our ten finalists will have four minutes to make their spiel. Using a highly scientific applause-o-meter, we’ll ask a live audience of about 500 gadget hounds to help us pick our winner. We’re not looking for the latest flash in the pan — we want something with staying power. That thing that defines or redefines how we get things done… whether that’s cleaning our gutters, steering clear of traffic jams, improving our golf game, or getting photos off our cameras. Last year’s fast-paced demos were highly creative and entertaining — we were even graced by an Elvis appearance.

Here are the final contenders:

• Asus Eee PC 4G is a computer that costs only $399, has a tiny 7-inch screen, runs Linux, and comes with a suite of great software applications.
• Eye-Fi is a specially designed low-power wireless chip with a 2GB memory card that lets you automatically transfers photos from a camera to a Mac or PC or places like Flickr and other social networks.
• Dash Express is an Internet-connected GPS device that gives real-time traffic conditions based on data transmitted from other Dash users (think social networking meets traffic reports). It also taps into Yahoo! Local for up-to-the-minute info on everything from movies to gas prices.
• Electric~Spin’s Golf Launchpad Tour is a unique golf simulation input device that lets you play golf in the convenience of your home, with your own clubs.
• Fujitsu’s U810 WWAN is an ultra-mobile PC with state-of-the-art connectivity.
• iRobot’s iLooj is a robotic gutter cleaner that will clean a 60-foot stretch of gutter in ten minutes.
• The LG Voyager phone has a touch screen and beneath the flip is a QWERTY keyboard for easy typing.
• The Logitech DiNovo is a wireless keyboard that fits in the palm of your hand.
• Sansa TakeTV offers a simple and less expensive way to move downloaded TV programs around the house. Using a cradle with standard RCA and S-Video plugs, your TV media is stored on the USB memory stick.
• Toshiba’s TDP-EW25U wireless DLP projector can produce an image that casts 41 feet or 1.6 feet, create a 60-inch picture even when it’s positioned 2.4 feet away, and accommodates high-def video.

If you’re here in Vegas, my fellow Yahoo! Tech advisors and I invite you to come to the Convention Center’s North Hall (Room N255-257) at 10:30am tomorrow. If you can’t be here, we’ll be posting a video recap of the showdown later this week.

May the best gadget win.

UPDATE: And the winner is…. the Eye-Fi! This new wireless memory card makes it a snap to move photos from your camera to your computer or upload them to your favorite website. They stole the show in spite of an appearance by the Verizon Wireless guy to promo the LG Voyager phone. Here’s to redefining how we make use of our photos. Congratulations to the Eye-Fi!

Robin Raskin
Yahoo! Tech Advisor – The Boomer

One of my favorite quotes hails from Karl Marx: “The philosophers have only interpreted the world. The point, however, is to change it.”

That’s why I’m at Yahoo! today. I run the ESP (Early Stage Product) team within Connected Life and my job is to imagine and invent the future of Yahoo! for social and mobile media for this group. We’re working to change the world by connecting all of us to the people and things we care about in ways that aren’t possible today.

Jerry Yang helped us imagine that world during the CES Industry Insiders keynote he delivered this morning, illustrating what’s possible as Yahoo! becomes a more open platform. People want to get relevant content, services, and connections wherever they are. A great example of this is Yahoo! Go 3.0, which Jerry and Marco Boerries, who heads Connected Life (my boss :-)), unveiled today. Not only is the new UI beautiful and simple, Yahoo! Go 3.0 is now open to let me access the services I want, whether they’re from Yahoo! or from third party developers.

We’ve created an open platform that enables developers, publishers, and advertisers to deliver mobile widgets that work in Yahoo! Go 3.0 and ultimately on any mobile browser. The platform creates distribution opportunities that never existed before in mobile applications—a developer can write once and publish to hundreds of devices. That has massive potential to change the mobile industry and how we live our mobile lives. It allows consumers not only to get the Yahoo! services they love, but also eBay, MySpace, and MTV... and I’d bet thousands more soon to come.

Then Jerry walked through a vision demo showcasing the possibilities of a more open Yahoo!, in this case focused on one of our key starting points, Yahoo! Mail. He showed how a smarter inbox could prioritize the most relevant connections in his life, both from Yahoo! and multiple social networks, and make all of his communications (email, IM, SMS, voice, status text, photos, etc.) simpler to manage. He then walked through how Yahoo! as an open platform—using Yahoo! Mail, Flickr, Yahoo! Local and Maps, and third party applications like Evite and eBay—could let you tap into the collective tastes, interests, and knowledge of the people you know and of the rest of the world. His example was trying to corral a bunch of very different friends, family, and execs for an awesome dinner. He was able to discover and explore what millions of people find interesting in Las Vegas (via Flickr and our TagMaps prototype) and what his dinner guests might enjoy as well.

Although co-founder David Filo’s recommendation was the Burger Palace (OMG, this vegetarian is glad we’re not going there), Jerry could easily find the best place we could all go together based on everyone’s interests (cuisine, entertainment, etc.) and what Yahoo! knows about the world. David Filo then came out and shared how making Yahoo! an even more open platform is going to power this vision for the future.

You should really catch the archive. If you missed the webcast, you can watch it here:

We’re all using multiple connected devices, communicating with each other, sharing our interests, our content, our social connections, and the places we care about. What Jerry, David, and Marco showed today is how a more open Yahoo! will help us live the connected lives we really want.

Marc Davis
Social Media Guru
Yahoo! Connected Life

Las Vegas. Mountains. Desert. Slot machines. And the smell of consumer technology in the air.

It’s the eve of the 2008 International Consumer Electronics Show, the country’s largest annual tradeshow, for which nearly 150,000 people will cram into the Las Vegas Convention Center to be among the first to fiddle with the latest and greatest new gadgets and technology on the planet. And Yahoo! will be there in force.

CEO and Chief Yahoo Jerry Yang will keynote the show’s Industry Insiders Series tomorrow at 11:00am Pacific (I’ll update this post with a link to the live webcast. Live webcast options: high, medium, low. The archive should be available by 1:00pm Pacific.) and we have speakers representing social networking, advertising, Flickr, and Yahoo! Music. Our booth is not to be missed, nor are the vittles we’ll be handing out. And on Wednesday, the experts from Yahoo! Tech will host the Last Gadget Standing, a head-to-head battle for the 2008 doohickey that reigns supreme (we’ll post about it).

Check back tomorrow to catch Jerry’s keynote, get a recap of the first day, and check out photos of the action.

Oh, and happy new year, y’all.

UPDATE: The archive of Jerry’s keynote is available here.

Nicki Dugan
Blog Editor