Today is Carol’s birthday!  As you know, she’s been working overtime since she arrived at Yahoo! in January. However, we heard that when she does get some time away from work, she likes to get her hands dirty in her garden.  So, in celebration of Carol’s green thumb and purple spirit, the Yahoo! Green Team got together and planted an herb garden right here at Yahoo!’s headquarters in Sunnyvale   This is the start of Yahoo!’s first ever Purple Garden, and we’re dedicating the garden to Carol.

To get ready for this birthday dedication, a dozen or so Yahoo! gardeners gathered on a Tuesday morning several few weeks ago, ready for some gardening action. They dug into planter boxes and planted basil, thyme, oregano, cilantro, mint, parsley, dill, and purple sage.  The garden boxes were distributed around our main courtyard to soak up the sun.  Today, after a few weeks of growing, the plants were ready for their presentation to Carol!

The Purple Garden is more than just lovely landscaping.  Our café’s Catering Director (also an avid gardener) helped us to select herbs which would not only grow well in the Silicon Valley climate but also be most popular in Yahoo!’s cafés.   That’s right – the herbs in these garden boxes will be used right in our very own URL’s Café.   We’re very excited about this opportunity, especially since our café is installing a food waste dehydrator, which converts food waste back into a nitrogen-rich soil fertilizer.  We’ll be using that very fertilizer to provide nutrients back to the Purple Garden plants, giving us a small taste of the human food web right here at work.  And Yahoos can take extra nutrition home with them when they snap off a sprig of thyme or mint for use in their own home-cooked meals.

Growing an herb garden at the office is a great way to remind ourselves that the combination of good planning, hard work, and attentive dedication can reap great rewards.  Fresh, flavorful, and delicious rewards, in this case!  Happy Birthday, Carol!

Danielle Bricker

Yahoo! Green Team

From modern chicken coops to buildings of years past — built to naturally breathe outside air — familiar designs are bringing new inspiration to how we’re creating the data centers that serve up your favorite websites. As our co-founder David Filo noted two weeks ago, we’re focused on building some of the greenest data centers in the world. Our team of data center engineers is working on never-been-done-before designs and technologies that can radically increase our energy efficiency – both in existing facilities and those we build from the ground up. We’ll give you a behind-the-scene look at their work in the coming months.

In the meantime, you might want to check out public radio. Chris Page, our director of climate and energy strategy, who works with the data center team to squeeze more work out of every kilowatt-hour our data centers consume, spoke to the folks at Public Radio International’s “Living on Earth” program for a segment that aired this week. She gives you both a virtual tour of our local Sunnyvale data center and explains how far the industry has come since energy efficiency became a priority. Think facilities that operate more like a Tesla than your mom’s old wood-paneled station wagon (but without the pricetag).

Head over to “Living on Earth” to check out the transcript or listen to the program.

Nicki Dugan
Blog Editor

This morning, at a press conference in Buffalo, New York, with New York Governor David Paterson and Senator Chuck Schumer, we took another big step forward in addressing climate change. We announced plans to build one of the greenest, most energy-efficient data centers in the world.

This is significant because data centers represent the majority of our energy consumption. Keeping Yahoo! running smoothly for more than 500 million people around the world calls for a lot of server power. So we’ve made it a priority to become a leader in designing and building data centers that are environmentally sustainable, investing millions to design facilities that make the best use of the energy we consume.

Here’s what makes us so proud of our future New York data center plans. First, it will be powered by one of the cleanest utilities in the country – fed predominantly by renewable hydroelectric power from Niagara Falls. And second, a record 90% of that energy will power the servers. To put that in context, the industry average is 50% or lower, with the other half dedicated mostly to keeping the servers cool.

For data center geeks, we expect our Buffalo Lockport, NY, data center design will have an annualized average PUE (power usage effectiveness) of 1.1 or better. To achieve that, we’ve come up with a unique building design that we call the Yahoo! Computing Coop (because it looks like something chickens live in), which is angled to take advantage of Buffalo’s microclimate, using 100% outside air to cool the servers.

We’ve been pushing green data center standards since we started building our own data centers two years ago. For example, our facilities in Washington are powered by zero-carbon wind and hydroelectric sources, and we use free cooling for most of the year, dropping energy consumption by 40-50%. As we build more capacity to meet demand, we’ll continue to focus on innovations and inventions that improve energy efficiency. And we’ve been sharing best practices to encourage the entire industry to put smarter policies in play.

And we’ll continue to push ourselves hard to lower our impact. Today we’re committing to reduce the carbon intensity of our data centers by at least 40% by 2014. In other words, we’ll decrease our average electricity consumption and greenhouse gas emissions from our data centers around the world. We’ll get there through a combination of innovative data center design, improving how we utilize our servers, cloud computing, and locating our data centers in areas where cleaner energy is available.

Reducing our carbon footprint has always been a priority and we’ve decided to focus all our energy and investment on that philosophy. We will no longer purchase carbon offsets as announced in 2007. Instead, we’ll focus our resources on reducing our carbon impact while helping the rest of the industry do the same. We believe creating highly-efficient data centers will have a greater long-term, direct impact on the environment and gives us the best opportunity to play a leadership role in addressing climate change.

So the next time you check your email, do a Yahoo! search, or get the latest environmental info on Yahoo! Green, you can feel good about putting some of the greenest data centers in the industry to work.

David Filo
Co-founder and Chief Yahoo

I wish there were a bin that just magically sorted my recycling. Or a way to convert my car into a hybrid that isn’t complicated or expensive. Or maybe a garage door opener that turns off all the power in my house when I leave.

If anyone out there has created these solutions, or has other green ideas that can improve our lives while helping the planet, we want to hear about them. We just launched Make It Green, a campaign to find the best new “green” products and do-it-yourself projects from everyday people. Make It Green is the newest addition to Yahoo! Green, the # 1 green site on the Web (Comscore, April 2009).

The best ideas will be brought to market as real products on store shelves, earning you $2,500 and a share of the sales. Plus, you could be on the PBS TV show Everyday Edisons. If you don’t have an idea (yet), you can give the “thumbs up” to your favorites to help us determine which ideas will be selected to go to market.

Some of my favorite ideas that have already been submitted include ultrasonic mosquito repellant, a solar clothes dryer, and a hybrid hair dryer. Check out the idea gallery to see other innovations. Who knows, you might get inspired enough to submit an idea of your own.

To take these products to market, we’ve partnered with Edison Nation. They have tons of expertise and experience reviewing products, handling intellectual property, and partnering with retailers to put the products onto store shelves. That’s why there’s a $10 submission fee – to help offset some of the cost of doing all that review.

We’ll also be showcasing some of the great green ideas at Maker Faire in San Mateo, CA, on May 30 and 31. The do-it-yourself community has been hacking solutions to everyday problems with everyday materials, so we’re excited to learn about those ideas, too.

With more than 500 million users, we know there’s phenomenal creativity and innovation out there. Whether you’re submitting an idea or just voting on one, we want to get great ideas in front of the right people to make a difference. So get busy – the program ends on June 30.

Oh, and by the way, our lawyers also want to make sure you understand that terms and conditions apply – see the Official Innovator Agreement (PDF) for details.

Erin Carlson
Director, Yahoo! For Good

Nothing brings a concept home to a kid like a movie. That’s why during Earth Week, we sent the entire 4th and 5th grades at San Francisco’s McKinley Elementary School to a screening of the Disney documentary “Earth.” Part of our Purple Acts of Kindness program, which aims to surprise and delight our local communities with random acts of generosity, this field trip was designed to do one thing – transport children from their urban environment to various corners of our fragile planet.

Before boarding buses wearing Yahoo! hats, the students spent the morning studying the movie’s instructional materials and concepts like animal families, habitats, migration, and hibernation.

With its stunning cinematography, the film’s message is clear. According to the teachers, “After the movie, some students expressed their sadness about the cycle of life, especially when the polar bear had a very hard time walking on almost melted ice, the elephants couldn’t find water for weeks, and the whale almost got eaten by the shark.”

As you can see from the video below, McKinley Elementary kids are already conscious of how their actions impact the Earth, but you can bet that recycling and conservation by nine- and ten-year-olds got a little boost. And parents are probably getting schooled, too.

Nicki Dugan
Blog Editor

Photo from wablao

As the head of Yahoo! Green, I see all sorts of odd stories related to helping the planet – world naked bike rides, homes made of recycled shipping containers, and even a Buddhist temple made of beer bottles. But they’re also great anecdotes that can help us feel optimistic about where this world is heading, especially amid the dreary economic news.

With all this recession obsession, we wondered whether people would focus on the other kind of green this Earth Day (which is tomorrow). That’s why we decided to take on the common misconception that being green costs more.

Our Earth Day site this year focuses on how you can save money by being green at home. We’ve created an interactive house tour with tips for each room. Some of my favorites include:

• Adjust the brightness of your TV to the “home” energy setting, and your favorite shows will use 30% less energy;
• Borrow designer handbags and jewelry from Bag Borrow or Steal, instead of buying new;
• Try cleaning products that are safe enough you can eat them.

We also have buying guides so you can choose the best cleaning products, water filters, and energy efficiency products for an affordable price. We know everyone is at a different point on their path toward green, so we have easy tips, more intermediate ideas, or even tips for the greenest among you. We also dissect those classic “what’s greener?” choices – you might be surprised that it doesn’t matter whether you use paper or plastic (though reusable is always best) or cloth or disposable diapers.

Every year our employees get caught up in the Earth Day celebration, too. In the past, we’ve watched our founders sumo wrestle after we reduced our resource use, and we hosted a reuse fair where people could swap stuff they no longer wanted. This year we’re playing “Tag, you’re green” in five offices across the country. If employees are spotted taking green actions (reusable mug, vegetarian meal, riding the train, taking the stairs), they’ll receive small prizes.

And finally a shout out to you for making Yahoo! Green the #1 green site (Comscore, March 2009) – you know that Earth Day is every day. I’m off to go unplug some energy vampires… and keep more green in my wallet. What’s your plan?

Erin Carlson
Director, Yahoo! For Good

Photo from noticelj

I confess, one of the little things I love about working here are the free lattes. My morning ritual of the double-nonfat-latte-in-a-medium cup is a glorious thing. But one of the by-products –- 500 disposable cups going to the trash per hour at our headquarters alone –- is not. And each year the production of these same cups generates 50,000 lbs. of carbon. We have the power to change this.

Today, we’re hosting “Chuck the Cup” Day on four of our campuses to raise awareness about the environmental impact of our coffee habit and highlight the things we can do to create a more sustainable workplace. This is the brainchild of Kai Haley, a Yahoo! Green Team member who’s been obtaining a masters in sustainable design in her spare time. Frustrated by the waste, Kai focused her thesis on an analysis of disposable cup usage and behavior patterns. She and Melissa Mangini, another impassioned Green Team member, decided to do something about it.

Earlier in the week, Green Team volunteers hid mugs throughout campus, with a note to encourage Yahoos to take and use the mugs, or bring their own to work today. Anyone who comes to one of our coffee bars with a mug goes to the head of the line (think carpool/hybrid lane — we even installed “Fast Lane” decals on the floor). We’re also giving mugs to people who correctly answer green trivia questions. And we’ve put the attention-getting sculptures that Kai created for her thesis on our main lawn, each of them representing the number of coffee cups used in 15 minutes at our headquarters (124, in case you were wondering).

In the future, all of our coffee bars will be offering Yahoo! Green Team mugs as an option (no trivia question required) so we can make this Chuck the Cup ritual a daily thing. And maybe the next time you go get your fix, you can chuck your cup, too.”

Kate Gerwe
Senior Director, Marketing
Head of Yahoo! Green Team

Here in California, we know all too well that summer days can put a strain on our electricity grid. This is especially true on the hottest weekday afternoons, when air conditioners are working their hardest and office buildings are full of employees.

In response, as part of our climate and sustainability efforts at Yahoo!, we are partnering with Pacific Gas & Electric Company (PG&E) to reduce electricity demand on the hottest days of the year (like today).

When a demand response event happens, the Yahoo! facilities team is alerted by PG&E. Then we let Yahoos know that we’ll be letting our buildings run slightly warmer, and turning off lights that are decorative or near windows.

When we got the call for an event during an unseasonably hot day in May, we were able to reduce our electricity consumption on campus by 13.5% . That’s enough to power roughly 750 California homes. A second event came in July, when temperatures outside reached 95 degrees.

What’s the impact of these kinds of programs? They avoid the need to build additional and costly “peaking” power plants that sit idle 90% of the time except during extreme demand spikes. It’s actually cheaper to reduce energy than to build power plants. In turn, they avoid greenhouse gas emissions (and air pollution) during the curtailment period. It can also help avoid potential blackouts.

During the event, we encouraged our employees to watch how our actions affected our power load in real time via our Green Screen, an online energy monitoring dashboard that tracks energy consumption building by building at our Sunnyvale headquarters. You can see an image below of the results, with a drop-off in energy use starting at 2PM.

Yahoos also received free compact fluorescent light bulbs to help them save money (over $37 per bulb!) and energy at home, along with light bulb recycling information and energy savings tips from Flex Your Power, a state-sponsored energy savings campaign.

If you aren’t a Yahoo! you can still do your part to reduce energy use at peak periods at home. Set thermostats at 78 degrees in the summer, to reduce the load on your air conditioner; shutoff unnecessary lighting; and use appliances like coffee makers, laundry machines, and processing equipment either before noon or after 7 pm.

For more info on saving energy at work and at home, check out Flex Your Power.

Chris Page
Director, Climate and Energy Strategy

With gas prices soaring to new heights every day, who can afford to drive? At Yahoo!, we are lucky to have a Commute Alternatives program that allows us get out of our cars, save money on gas, and fight global warming all at the same time. So to help folks outside of Yahoo! take public transportation, we asked Yahoo! employees to give away 100 commuter checks to encourage their friends and family to go green.

As part of Yahoo! for Good’s Purple Acts of Kindness program, a monthly initiative that surprises and delights our local community with random acts of generosity, we reached out to Yahoos all over the country to invite them to share a story about someone they know who could put a $50 commuter check to good use. In just a matter of hours, we gave away commuter checks to 100 deserving individuals. Here are just a few of their inspiring stories:

• “I’d like to get commuter checks for my girlfriend. She commutes every day from San Jose to Oakland on the Capitol Corridor train. She wakes up at 5am every morning to catch the limited schedule. She doesn’t get home till 7:30. She could take the easy way out & drive everyday to save time, but she really wants to help the environment by taking another car off the road.”
• “My girlfriend currently commutes back and forth from Fremont to Oakland. She is a single Mom who is a nurse for the Children’s Hospital in Oakland. She has to be at work at 5:00 to 3:30.I know she could use the pass to save on both money and sleep. =)”
• “I’d like to give my dad a commuter check because at age 58, he has taken up riding Caltrain and his bike to and from work (3 mile bike ride to the station, Caltrain from Hillsdale to San Jose, and then an 8 mile bike ride to his office).”

To find out how you can deal with high gas prices and help the environment at the same time, check out these tips on Yahoo! Green.

Connie Chan
Associate Manager, Yahoo! for Good

Photo from richardmasoner

Anyone who knows me knows that I love sneakers. Ok, you might even say I am sneaker obsessed. From the walk-in closet with 160+ pairs of shoes, to my blog SneakerBlogger, to the custom Nike’s in Yahoo! colors I created for CES earlier this year, I try to find any way I can to incorporate them into my personal and professional life. So when I saw that Yahoo! was going to be hosting a Freecycle-inspired “Free is Good Fair” for employees on campus today (a belated Earth Day swap meet) and that one of the items being donated would be Chief Yahoo David Filo’s signature Adidas sneakers, I started cleaning out my closet.

Much to my wife’s delight, among other things I contributed were five pairs of sneakers and athletic shoes and I was able to actually watch people pick them up and give them a new home. (Yes, people WILL wear other people’s shoes…) Hopefully they will get some great use and their new owners will think hard about what THEY could give up to turn their personal trash into someone else’s treasure.

I’m told Yahoos brought in more than 2,000 items from closets and basements throughout the Bay Area that might otherwise have been destined for landfills. The more interesting things I saw included a vintage map of Silicon Valley businesses from 2000, a red lacy bra (which seemed to disappear quickly), last-generation Tivos, Rockem Sockem Robots, vacuum cleaners, a complete set of Star Trek: Next Generation VHS tapes, bunny slippers, fleeces galore, Yahoo! schwag (Yahoo! Chicago stickers, anyone?), and gently used sporting equipment. Items that had not seen the light of day for years were suddenly adopted by new guardians, who promised to put them into immediate use. Although I think the snow skis might have to wait until next season…

We duplicated this fair in six California, New York, and Oregon offices. And whatever wasn’t claimed was carted away by local charities like the Salvation Army.

So if you see me around campus with size 10.5 Adidas shell-toes, know that they will be well cared for and infused with the spirit of giving.

Hmm… I wonder what size Jerry wears?…

Here are some photos and a video recap:

Lucas Mast
Senior PR Manager
Connected Life